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NEW YORK

ABU DHABI

HONG KONG


Immersive by design.
Trusted by experience.


Utopia Worldwide is a full service design and production company that creates and develops immersive environments, themed attractions, special events, and one-of-a-kind experiences.

Utopia provides total turn-key services from concept to opening day. Individual services are also available to meet your needs:

  • Project Management
  • Conceptual Design
  • Technical Design
  • Master Planning

Environments / Attractions / Events / Experiences

Featured Project ·


OVERVIEW:
Lotte World Night Parade

DESCRIPTION:
Utopia's team of world renowned designers created a brand new night parade for Lotte World's 35th anniversary.

This narrative parade takes advantage of Lotte World's unique venue to tell a story for the whole park. Featuring stunning floats and costumes, custom score, dirigibles and pyrotechnics, this parade is unlike anything before.        

RESPONSIBILITIES:
  • Creative Design
  • Production Management
  • Show Direction
  • Choreography
  • Music Production

Featured Project

LIGHTS ON THE LILY POND


Utopia partnered with the City of Beverly Hills to transform the lily pond at Beverly Gardens Park into a showstopping holiday centerpiece. At sunset, the reeds glow softly in white; every hour, bursting into colorful light shows synchronized with holiday music.

Description: Holiday Decor and Show
Services: Design, Installation, Permitting & Project Management


Featured Project

UNWRAP THE MAGIC



A multinational team transformed City Hall into a gift for the community with a 3D projection mapping show celebrating both the holidays and Beverly Hills itself. Between shows, an interactive kiosk invites visitors to select custom clips to display on the tower.

Description: Projection Mapping Show
Services: Project Management


PORTFOLIO


Utopia delivers exceptional events worldwide for commercial, non-profit, corporate, government, and municipal clients. Our distinctive blend of creative vision and operational expertise allows us to seamlessly execute projects of any scale — from intimate gatherings to spectacular large-scale productions.


Beverly Hills
Utopia is the trusted event partner for Beverly Hills, leading design and production for signature experiences like Light the Night, Unwrap the Magic, and the city’s iconic holiday décor.



Universal Studios
Utopia delivered award-winning entertainment for Universal Studios, including the Best of Hollywood parade, Back to the Future ride, Wicked live show, and the Waterworld stunt spectacular.



Ocean Park
Utopia created key experiences for Ocean Park Hong Kong, including Sea Dreams, the Summer Carnimal parade, and Symbio!, a 360° lagoon show with fire, water, and projection effects.



Sea World
Utopia partnered with SeaWorld San Diego on major events including Howl-O-Scream, an animal stunt show, and the holiday spectacular—leading creative, production, and event management across all seasons.




A D D I T I O N A L   P R O J E C T S :


San Diego Zoo, San Diego, CA
House of Blues, Anaheim, CA
Anime Expo, Los Angeles, CA
Movie World, Madrid, Spain
Doheny Surf Festival, Dana Point, CA
Fluid, MOCA, Beverly Hills, CA
NRDC Peace Paddle, Malibu, CA
NRDC Night of Comedy, New York City, NY
Tanaka Farms, Irvine, CA
Uncorked Food & Wine Fest, Laguna Beach, CA
SCAG Regional Festival, Palm Desert, CA
Samsung Everland, Yongin, South Korea
Canada’s Wonderland, Toronto, Canada
Madame Tussaud’s, Hollywood, CA
Paramount Parks, USA
Radio Disney Music Awards, Los Angeles, CA
Treasure Island, Las Vegas
Swarovski, Los Angeles, CA
The Great Park, Irvine, CA
Food for Thought, Santa Monica, CA
Downtown Car Classic, Burbank, CA
Live Painting Exhibit, Beverly Hills, CA

PROJECT GALLERY

Highlights from more than 25 years of Utopia Worldwide’s immersive design and production.

Hollywood Night Parade, Universal Studios, Osaka, Japan
‘Waterworld’, Universal Studios, Los Angeles, California
Great Park Anniversary, Irvine, California
Crystal Promise, Universal Studios, Osaka, Japan
Hollywood Stunt Show, Canada’s Wonderland, Toronto, Canada
Symbio, Ocean Park, Hong Kong, China
Magical Starlight Parade, Universal Studios, Osaka, Japan
Hikari Llght Festival, Tanaka Farms, Irvine, California
Solar Decathalon, Great Park, Irvine, California

Services

Award-winning full service event production and design company based in Los Angeles, California



Creative DevelopmentConceptual Design, Direction and Choreography, Scripting and Story, Technical Design, Costume Design, Music Composition


Design DevelopmentMaster Planning & Theming, Technical and Special FX; Production / Fabrication / Installation; Conceptual / Schematic / Detailed


Content CreationProjection Mapping, Film and Animation Production, Music and Sound Design, Casting, Illustration and Graphics, User Interface


Event ProductionProduction Management, Master Planning, Community Events, Corporate Events, Lighting / Laser / Pyrotechnic / Sound


Systems IntegrationOnsite Support, Software Stack Integration, Complex AV, LED Solutions, Complex Theatrical Solutions, Ride Systems 


Show AttractionsThemed Attractions, Parades, Spectaculars, Animal Shows, Stunt Shows, Motion-based Rides, 3D/4D Theaters & Rides

The Utopia Team 




Norman J. KahnCEO / Executive Producer
Norm brings over 25 years of global design and production leadership to Utopia Worldwide. A specialist in immersive themed attractions, he’s known for delivering innovative, large-scale experiences from concept to completion, supported by a trusted network of top designers, fabricators, and production partners.
Norm’s experience includes serving as General Manager and SVP at Soundelux Showorks (2000–2002), where he led global theme park production. As Vice President of Entertainment at Universal Studios Hollywood (1996–2000), he managed a $25 million budget, oversaw 600+ staff, and delivered over 15,000 live shows annually.

Earlier, he spent eight years at Universal Creative (1988–1996) as Show Producer and Project Manager, developing attractions such as Jurassic Park, Back to the Future: The Ride, and Jaws. In 1996, he led creation of WaterWorld – A Live Sea War Spectacular, which earned a TEA Award and for which he holds a U.S. patent for innovative stage design.





Noberto UrreaDirector of Production    
Norberto brings over a decade of experience in the events industry, with roles at LA Works and the Edinburgh Royal Botanical Gardens.
Norberto’s background includes costuming, set construction, lighting, and project management. He holds an MS in International Festival and Event Management from Edinburgh Napier University. Starting as a Production Assistant at Utopia, he rose to Director of Production and now supports all phases of project development and execution.





Rob CarreiroTechnical Director
Rob is a seasoned Technical Director with a background in construction, theater, theme parks, and live events. Known for his versatility and quick problem-solving, he’s the go-to for complex projects of any size.
In prior roles, Rob spent five years as a Project Manager at Pacific Event Services, overseeing production for projects up to $2M, including design, budgeting, scheduling, and technical logistics.

He previously served six years as a Production Manager at Utopia, leading complex, large-scale projects up to $5M across attractions, live shows, operations, and training.




Hailey BuckCreative Manager
Hailey leads the Utopia Creative Studio, managing an internal team and collaborating with top industry designers to deliver standout results. A true jack-of-all-trades, she supports projects through every phase — from concept to production to opening.
Hailey graduated with high honors from the University of California, Berkeley, where she earned a degree in Theatre and Performance Studies. Her thesis focused on environmental and interactive theater, reflecting her passion for immersive storytelling.

She has worked with both the San Francisco Playhouse and Aurora Theater, gaining hands-on experience in preproduction through live performance.





Maura ChavezProduction Manager
Maura supports both on-site execution and behind-the-scenes planning. After working across several departments, she’s found her passion in entertainment management, where creativity and coordination meet.
Maura brings dedication, creativity, and strong problem-solving skills to every project she supports at Utopia. In helping to establish the Events Division at Warner Brothers Studio Tours, paired with a range of certifications, reflects a commitment to learning and adaptability.

She thrives in fast-paced environments where teamwork and creative thinking are key to success.






Kevin AlarconLead Production Tech
As Lead Production Technician, Kevin brings precision to lighting and rigging for high-impact events, ensuring smooth execution from setup to showtime. His technical skill and steady presence make him a trusted part of every production.
Kevin’s expertise spans the entire production process — from efficient setup to the meticulous breakdown of complex systems.

He combines deep technical knowledge with hands-on problem-solving to ensure every component functions seamlessly, even under tight timelines and demanding conditions. His commitment to flawless execution, reliability under pressure, and attention to detail make him essential.




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Utopia Immersive MENA FZ LLC
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PO Box 769316
Abu Dhabi, UAE



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